Custom Social Content Creation

I create content that converts viewers into customers

Experience One

Work Sample #1: VENATRUST

During the majority of 2025, I co-managed and contributed to the LinkedIn presence for Venatrust, a tracking-solutions technology company out of Dallas, Texas. I developed and executed a consistent posting cadence focused on thought leadership, brand awareness, and audience growth. My responsibilities included sourcing and formatting visuals, communicating with other departments, writing post copy, and monitoring post engagement to refine what was resonating with our audience.

During my time, we were able to grow the Venatrust LinkedIn page from a small following of under a hundred, to a successful account with over a million total impressions.

Venatrust LinkedIn page posts — 2025

1.32 Million Content Impressions

2.5k+ Individual Page Visitors

900+ New Followers

Experience Two

Work Sample #1: TRUCARE

TruCare was a mock social media campaign developed as part of a university-level marketing project. The concept centered on launching a fictional community healthcare facility — TruCare — with focus on accesibility and affordability.

I designed a full suite of social graphics from the ground up, building out a consistent brand identity and applying it across multiple campaign posts targeting different audience pain points, from reducing specialist costs to promoting free seasonal flu shots.

The mockups demonstrate how the visual system would translate in-feed across real social platforms.

Mock Images from TruCare Launch Campaign - 2024

Executed a cohesive visual identity

Designed multi-objective social media creatives

Presented work in platform-native mockups