Ridley's Roasters is a regional grocery store chain in the American northwest. This was a packaging design project in which I created full label system for a small-batch coffee brand. Starting from hand-drawn concept sketches, I worked through multiple design iterations — refining the the layout, typography, and graphics with each pass.

The final designs were applied across the brand's product line, giving each blend its own distinct identity while maintaining a cohesive look across the full lineup.